Loyalty's just that easy
Loyalty's
just that easy
Loyalty's
just that easy
Client: Marriott | Agency: BBH Singapore
Director: Rhys Thomas
CCO: Sascha Kuntze
Executive Creative Director: Khairul Mondzi
Creative Director: Gustavo Bonzanini
Senior Copywriter: Judy Au
Senior Art Director: Melissa Ho
Client: Marriott | Agency: BBH Singapore
Director: Rhys Thomas
CCO: Sascha Kuntze
Executive Creative Director: Khairul Mondzi
Creative Director: Gustavo Bonzanini
Senior Copywriter: Judy Au
Senior Art Director: Melissa Ho
How do you market a loyalty program that nobody knows about, much less one that sounds like it's just another hotel brand?
Marriott Bonvoy is a loyalty program just has that exact problem.
How do you market a loyalty program that nobody knows about, much less one that sounds like it's just another hotel brand?
Marriott Bonvoy is a loyalty program just has that exact problem.
So we brought travellers into our oddly easy world of Marriott Bonvoy, where everything… counts? A sip, a bite, and even just chilling by the pool.
And in three different markets. With three different talents. Exactly the same.
So we brought travellers into our oddly easy world of Marriott Bonvoy, where everything… counts? A sip, a bite, and even just chilling by the pool.
And in three different markets. With three different talents. Exactly the same.
